3Seed Marketing is a full-service marketing agency owned by multiple partners, each having a role in the success of the company. They are firm believers in value pricing, and have grown the business from 3 to 20 employees in just over a year, including a merger and aggressive hiring practices. 3Seed operates on a very strong set of core values, and do all of their hiring, client onboarding, and partnerships with these values in mind. The rule at their company is You Reap What You Sow... Sow Good.
Welcome to the relaunch of the Businessology Show! As you may know Dan Mall has left the show and we will miss him greatly! Thanks Dan for all that you've done, and continue to do, for this industry.
With this relaunch, we move into a different setup of the show. Here is how we'll be publishing shows from here forward:
-we will publish new shows on the 10th and 25th of each month,
-we will interview agency owners working through the complexities of growth in their own agency,
-we will coach the agency owners on the show to unlock more learning and demonstrate the power of business coaching,
-we will take notes throughout the recording of each episode (you'll hear Jason Blumer typing) but we hope it won't be a distraction. :)
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The Businessology Show is a labor of love for Jason. If you’ve benefitted from one or more episodes of the show, please consider supporting us.
Dan and Jason are back with another episode of The Businessology Show! This week they're discussing the difference between the two critical functions of sales and marketing. Find out what they have to say about it on this episode!
Dan and Jason are back with their 2nd episode about Business Models. What are the 10 questions you should ask yourself when assessing your current business model? Listen here to find out!
Dan and Jason are back to kick off the first episode of Season 3! Join them as they explore all aspects of business models, discuss how they designed their respective company's models, compare the pros and cons of each and so much more!
Dan and Jason are back for the Season 2 Finale of The Businessology Show. What a great season we’ve had! A huge thanks to our amazing listeners, our incredible guests and our awesome sponsors. Listen to the finale here and stay tuned for Season 3 in January!
Thank you for being a part of this incredible season!
Dan and Jason are back with another listener question show! This is the fourth episode dedicated to Onboarding and we received some really great questions from our amazing listeners. Listen here!
On this episode, we'll define Onboarding and talk about the impact it can have on bringing in new customers. Dan and Jason will also give their own examples of Onboarding and how it has helped their clients.
Dan and Jason are back with another listener question show!
This is the fourth episode dedicated to pricing and we want to hear from you, our awesome listeners! Do you have questions from our first three pricing guests? Or maybe you just have some general questions about pricing? Leave us a question as a comment on our blog here or use our online questions form: https://businessologyshow.wufoo.com/forms/ask-a-question/
Thanks for listening!
Dan and Jason continue their pricing show line-up with the incredible Ron Baker, author of Implementing Value Pricing: A Radical Business Model for Professional Firms.
We are going live on Thursday, May 29th at 4:00 pm ET, so be sure to join us then!
Dan and Jason are back with another listener question show! This is the fourth episode dedicated to Positioning, but we want to focus on listener questions this time. Do you have questions from our first three guests on positioning? Let us have them! Or, maybe you just have some general branding/positioning questions related to how we run our firms. Let us have them!
Leave us a question as a comment on our blog here, or just leave them on our online Questions form here: https://businessologyshow.wufoo.com/forms/ask-a-question/
We are going live on Thursday, May 8th at 12:30 pm ET, so be sure to join us then!
Dan and Jason will be talking through the purpose of Businessology, as they explored it in Episode 1. Then they will be taking a journey through the episodes of the first Season, highlighting the big learning points and what their greatest takeaways were.
At the end, they will be excited to share some thoughts on next year's live roadshow, and how you can have a say in what you see at the live roadshow.
Join us for the Businessology Show's Season 1 Finale on Thursday, November 14, 2013 at 2pm EST!
A true leader, Greg Hoy can talk about management, marketing, leadership, design, and more. Also, Greg will share about Owner Camp and Digital Project Management Summit. And finally, what did it really feel like to have his employees give him a review? Listen in live on Friday, November 1, 2013 at 12:30pm EST to hear Dan and Jason interview Greg about these and other topics. Have a question for Greg? Leave it in the comments below!
Dan is back with Jason this month, and it’s time for another listener question show! What do you want to ask about design or business? Do you have questions about software, managing projects, hiring, when to go out on your own, taxes, managing cashflow, working with contractors, contracts, or anything else? Leave us a comment and we’ll do our best to work your question into our next show. We are going to be live on Tuesday October 15th at 3pm EST, so be sure to join us then!
Matt Cook joins us again as a guest host while Dan Mall travels. Look for Dan to rejoin the show in October. Jason and Matt will be talking with Cameron Moll, creator of Authentic Jobs. They will be live on Thursday, September 26, 2013 at 2pm EST. Hear Cameron's insights on working with a team and running a business. Join us in the live chat during the show.
That's right. We have a guest AND a guest host! Dan will be back in October, but we still have great content in store for you. Join Jason and Matt Cook this Thursday, September 12, 2013 at 2pm EST as they talk with Dave Onkels, co-founder of Dotvita. Dave will be sharing his thoughts on how his strategy has shifted as both he and his company have grown. How are current customers impacted when your business model changes? What if it doesn't work? Hear more from Dave, this year's emcee of Circles Conference, and ask him your questions in the chat on Thursday.
On Thursday, August 22nd at 2pm EST, Dan and Jason will be talking all things design and business with Josh Long. You know Josh as an author, designer, and podcast host. Be sure to chat with us right here during the live show!
Got questions? Let’s talk about what matters to you! Let’s talk pricing, growth, hiring, firing, scope, project management, strategic client selection, dealing with contractors, best conferences, or whatever is on your mind. We’ll be live on Thursday, August 8th at 2pm EST, but we need your questions. Leave them in the comments!
Dan and Jason will be talking with The Queen Bees from The Honey Agency, Meghan Phillips and Rebecca Parker. The Honey Agency has built strategy around their customer selection. They are also responding strategically to big changes in their revenue mix as well. Hear their stories of growing pains and how they are transforming their agency and their team. Remember to join us here live during the show and ask your questions in the chat.
Dan and Jason will explore the topic of growth. Can you grow too fast? What are the risks of growth? What if you don’t want to grow? Does growth ensure profitability? We’ll wrestle with these questions and more. Please include your questions or thoughts in the comments and join us here for the live chat during the show.
Live on June 24th at 3pm EST, Dan and Jason will be talking about project management with Ed Kless. How do you handle project management problems such as lack of information from your customer, ever-changing requirements and requests, falling behind on deadlines, or managing multiple projects at the same time? Ed will be available to answer your questions and share his wisdom on these topics and more.
Dan and Jason are ready to answer your questions. In this episode, we’ll tackle questions already received, such as:
- “What happens if I incorrectly estimate my income when it comes to taxes?”
- “What strategies can I use to build my client base?”
- “How do you set up contracts, especially if you are value pricing?”
- “How do existing clients respond to changes such as moving from hourly billing to a value pricing model? And how do I do this?”
- “As a freelancer, much of my business comes from other creative agencies. Is it possible to value price when contracting for other creatives?”
If the work you are doing today ceased to exist tomorrow, what would you do? This is the exact place Kevin M. Hoffman found himself about one year ago. After eighteen years of designing websites and the strategies behind them, Kevin was faced with tremendous challenge and risk, but also great opportunity and choice. Listen in to find out what Kevin did and what he learned in the transition about value and about himself.
Albert Einstein said, “The hardest thing in the world to understand is the income tax.” Taxes can be a scary piece of the business owner’s puzzle. What do you need to know about getting your taxes filed? How can you plan ahead for next year? What do freelancers need to do to prepare their books for tax time? Is it okay to file an extension? Jason and Dan will tackle these questions and more on Thursday, March 28th at 2pm EST.
Teehan+Lax have committed to a wonderful thing in their agency called a Lab. Committing financial resources and people to a department of an agency with no plan for income is a deep commitment to the value of innovation. To put it simply: they value curiosity. But does this commitment to innovation bring value to their current customers? Or add more money to the bottom line? Should you build time into your life to innovate new products and services? Come find out from Jon Lax himself.
Pricing without time in mind is a true skill. Or maybe you should consider using time? Possibly, Dan and Jason disagree. It takes courage and commitment to innovation and an intense focus on your customer to value price for your services. Should you give up timesheets? Should you use time to create your prices? Can you do this in your creative firm or agency? Find out the skills needed and the fatter profit margins you can make.
Do you have a brand that is well positioned to be a leader with your niche market? How can you identify your value and price accordingly? These are the building blocks of effective creative strategy. Come hear Tim Williams explain why “the essence of positioning is sacrifice.” Listen live right here on Friday, February 15th, 3 pm EST.
What kind of equity should designers take when working with startups? Do designers make sucky business owners? Are agencies the only route for budding designers? Find out live at 1PM EST on Jan 24, 2013.
Dan and Jason spend time diving into the purpose behind the Businessology Show in this initial episode. Learn more about the hosts, the branding design of the show, and what the future holds!